Despite Critical Acclaim, ‘Andor’ Is Struggling
Disney plans to release its Season 1 finale of Star Wars: Andor this week, but viewership is down. Andor ranks tenth behind shows like She-Hulk, and The Rings of Power, with Dahmer- Monster: The Jeffrey Dahmer Story at the top of the rankings. To drum up ratings and interest, Disney plans to release the first two episodes on ABC, Hulu, Freeform, and FX during the Thanksgiving weekend.
Critics have praised the series for its focus on character above spectacle, but the show needs help attracting an audience. Some believe that previous outings in the Star Wars universe left fans so disappointed they weren’t willing to take a chance on Andor. Others may be catching up on shows they didn’t have time to finish.
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I have a slightly different theory. Streaming services encourage viewers to wait until an entire season is available before tuning in. Waiting a week to see what happens is almost archaic in today’s world. The streaming culture encourages instant gratification. One of Andor’s greatest strengths in its storytelling is the slow pace. In a refreshing departure from modern media, not one of the show’s eleven episodes can be said to end on a cliffhanger. The problem with this is there’s nothing to theorize, no wondering who might be a hidden villain. This means that the show is largely out of sight and out of mind between episodes.
Andor has the unique problem of a foregone conclusion only a few years from the pilot episode. We already know which characters live and who might die. Despite Diego Luna’s superb acting, many viewers cannot connect to Cassian Andor because they know his fate in Rogue One. Andor is perhaps the best piece of Star Wars content released in the last decade. Despite its lack of lightsabers, it remains true to the spirit of the original trilogy. It’s a shame more viewers aren’t tuning in to the series. Hopefully, the finale encourages more viewers to check out Andor.
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Source(s): Indie Wire, Hollywood Reporter, Fandom Wire