Unity Walking Back And Revising Their Licensing Pricing

Video Games

Sep 21

Unity Technologies caused a stir when it changed its pricing plans. The new plan adds a fee for developers after each install when a particular revenue and download threshold is met.

Unity apologized for the confusion and angst but had no details to share. A post on X stated, “We are listening, talking to our team members, community, customers, and partners, and we will be making changes to the policy.” The company promised an update in a couple of days.

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Game makers warned that this policy could have devastating financial effects on video game developers and that Unity broke their trust by changing terms after contracts were signed. Several developers are poised to move engines if Unity doesn't remedy its pricing problem.

The Sims-style game Hometopia was affected by Unity’s pricing changes. Hometopia is a co-op home renovation game that was originally going to be free to play with purchasable DLC. In a statement on X, the developers said, “Last week, Unity unexpectedly changed their pricing model to a pay-per-install basis, essentially making all but the biggest free-to-play games unsustainable.

This announcement completely blindsided us and all other indie developers using Unity. With Hometopia's Early Access launch planned for next week, the timing is particularly difficult, but we don't want to delay our planned September 27th release.” To make up for the unexpected price tag, the developers are including the Builder’s Pass DLC, originally priced at $19.99 in the initial purchase of the game.

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