CEOs Refuse To Counter Latest SAG-AFTRA Offer During Negotiations
Image Source: IGN
Labor is experiencing a surge in momentum unseen in decades, and unions are securing incredible wins for their members. A great example is none other than the WGA and their nearly 150-day strike, which ended recently with 99% of votes to approve the new industry contract. Soon after, SAG-AFTRA and the AMPTP returned to the bargaining table as well, a sign that perhaps they too were nearing the end of their strike. Unfortunately, news today suggests that’s not the case as CEOs for the studios making up the AMPTP walked away from negotiations, according to reports from SAG-AFTRA.
In a lengthy post on social media, SAG-AFTRA described the situation as the CEOs walked away after the union’s latest offer, refusing to counter. It also claims that the AMPTP, just last week, put forth an offer that was lower than the one they proposed before the strike, despite SAG-AFTRA’s good faith negotiations. The post also claims that the studios refused to address the union’s concerns on AI and actor likeness and that SAG-AFTRA’s counters on pay and revenue sharing would only cost the studios less than 57 cents per subscriber a year, resorting to misinformation in the media.
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The studios apparently refuse to budge on seeking consent from actors to scan their likeness and use their AI likeness in future content, the language of the post suggested it pertained to cinematic universes and future franchise projects. Much of the rest of the post assures their member that they will continue to fight and will not give in to the bullying tactics they claim the studios are using. So, as for now, the SAG-AFTRA strike continues.
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